Job Description

Role Search Engine Optimization Lead

Location: Alameda CA - 5 days office. day #1 onsite

Were looking for a high-velocity SEO Lead to own the search performance for our WebU ecosystem.. This isnt a role for someone who just builds strategy decks; we need a practitioner who thrives in the doing and takes personal pride in seeing our scores .

Key Expectations:

• Proactive Execution (Shift-Left Mentality): Youll be embedded in the Multi-Site Manager (MSM) delivery flow. This means identifying and raising SEO tickets in the Dev environment. If a fix hits Prod before youve caught it were already behind. We want clean code and optimized metadata before the world sees it.

• Tactical Ownership: You are the single-threaded owner of our search visibility. This is an execution-heavy role. While youll define the how you are also responsible for the do-ensuring tickets are raised tracked and closed.

• Evolving the Playbook (SEO to GEO/AIO): Standard search is the baseline. We need you to lead our transition into Generative Engine Optimization (GEO) and AI Optimization (AIO). As the search landscape shifts toward LLMs and Answer Engines youll ensure WebU remains the authoritative source that AI models cite.

• Resource Orchestration: Youll have a dedicated full-time content author at your disposal. Youll need to direct their energy effectively-prioritizing high-impact updates and ensuring our content remains as performant as our infrastructure.

• Success is keeping our scores at the top of the house while we navigate the complexity of 30 different markets.

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